Why does Lucidate make clothes?

Lucidate believes that...

1. The arts are essential to a fulfilled life.

Abstract art themes are central to all designs in our first collection drops. Inspiration comes from various sources, including art movements such as Bauhaus, and artists such as Halma af Klint, Piet Mondrian and Wallisy Kandinsky. 

2. Your clothing should represent YOU.

We have created clothing pieces that aim to be unique and original, a focus on the branding is important but we also work with artists such as Harald Mikaelson, who owns an art prints company named "Mikaelson Art". 

3. Good colour combinations are priceless.

Colour can change a design drastically, even down to the colours of the item of clothing are always carefully considered. 

These beliefs are what drive Lucidate to create clothing that reflects our vision.